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- #Make the jump from preselling to sellnig how to#
- #Make the jump from preselling to sellnig full#
- #Make the jump from preselling to sellnig software#
The number one failure is not launching anything and then number two is launching something after a long amount of time and then nobody buys it, which can ruin entrepreneurship for somebody for life, which is just really upsetting and unfortunate. I want people to avoid is to spend a year building something and then they launch it and then they make no sales whatsoever. There's no such thing as a non pre-sold live event. So it is easier to pre-sale and it's less stress and you always have to pre-sale live events. A live course isn't perfectly edited.īut also people have a feeling that live stuff is higher value at the same time. Then if something was not perfectly polished. If I were going to do a new course, it would probably have a live component like a three hour bootcamp or something. I've seen a lot of those types of pre-sales pages. It's not like sort of vague coming soon type of pre-sales page without a deep discount.
#Make the jump from preselling to sellnig full#
So I get really, really specific about what does it look like, what does it include? I write a full sales page with all of the details. I always treat it exactly like it's a product that exists. And then it's like this horrific confluence of like psychological bomb. They feel awful and they beat themselves up because they're late. But I've also seen people who get in a horrible depressive slump because they pre-sold and then that like, take some momentum out of their sales because the thing they were working towards was the money. I have seen a lot of people who do really great with pre sales because they're very good at sitting down and just doing the work. So there's a lot of problems that can get you into a situation where it won't be workable longterm. Okay, now that I've taking up half an hour of your time and, puppy dog eyes at you for this time and I've got you to head over your credit card, will that scale to that business that you actually want to run. And so again, that's an artificial type results. You're putting people on the spot and that's very different than if you go through a marketing type pre sales type thing. People try to hack this problem by saying we'll then ask them to pay for it right away, which is going to segue into pre sales. People will say things that aren't true and they don't do it on purpose. What you've actually come up with something is a treasured idea that you then are biased for and rather than running experiments in a controlled environment, you're asking people and when you're asking people, they are probably nice people and they're going to be enthusiastic because you're like looking at them with your sad puppy eyes and being like, "please tell me you want my idea." I think it can be exciting if you get excited about understanding people. Therefore it must be good because it makes me feel good. You're like, I feel really good about this. Everyone's going to love that." And that's how you get tricked. Just because it is something that people need and will pay for and it's actually a good business does not mean as a good business for you.
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How do you start with something that will sell from the beginning.
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It's not that the ideas were stupid as side projects or for fun, but that they thought that they were going to make profitable well business of them and they were, it was never going to happen like dropping a ball and hoping that it would fall upwards. People like me create products that sell so that they can create an independent income because it's made such a difference in my life.
#Make the jump from preselling to sellnig how to#
Episode Highlightsġ1:44ĝo's and don’ts whenever you have an idea in mindġ4:37Ěll about validation, Why validation is backwards?ģ2:25 Is there an X-factor in this online business?Ĥ0:28Ěbout Sales Safari and how to find out what people wantĤ3:49Ĝoncepts about events, marketing and launchesĤ7:21Ěmy's tips for online entrepreneurs about pre-sellingĥ1:34Ĝoming up: Exciting things to look forward to from Amy, links and announcementsĥ4:50 What's your why? Why do you do this work? Most importantly, we’re going to talk about the V word: validating your idea and why you should pre-sell your online course. Whew! She is here today to share her story and everything about her online course ‘Sales Safari’.
#Make the jump from preselling to sellnig software#
For the very first episode of Level Up Your Course, I’m honored to have Amy Hoy as our guest.Īmy is a software developer, web designer, writer, co-founder of Stacking the Bricks (along with Alex Hillman), and a course creator. This is it! The Zen Courses Show is now Level Up Your Course.